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About Moxie

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Marie Hoag

Marie Hoäg, MBA

Hello. I'm Marie Hoäg (pronounced Hoy-g) and welcome to my website. I am a clinical hormone coach, HRT physician educator, perimenopause and menopause specialist, and speaker with nearly 20 years of professional experience. I have worked directly with hormone therapy physicians and patients utilizing the most advanced and cutting-edge hormone replacement therapy approaches on the market.

Because I understand what happens to a woman's brain and body when she has too little estrogen and what happens when she has enough, I am a strong advocate for estrogen and optimal estrogen levels in women. With over fifteen years of clinical and academic research in estrogen, estrogen deficiency diseases, menstrual cycle establishment and regulation, and advanced female hormone restoration therapies, coupled with my personal HRT experience and experience as a clinical hormone coach with over 30,000 patients, I know more about estrogen, estrogen deficiency diseases, and female hormone therapies than most.

I started the MeNoPause Moxie website and blog to educate women after I realized that women (and doctors) lack knowledge and truth regarding menstrual cycle regulation, PMS, PMDD, perimenopause, and menopause reversal and prevention. I noticed many were talking and posting on such topics who've never directly worked with hormonally challenged women, never had formal education or application training in female hormone therapies, or had any clinical experience or sustainable success in female hormone balancing.

I also noticed the lack of education and clinical application training doctors are given in medical school about estrogen and adequate dosed female hormone therapies, and as a result, women are needlessly suffering from mental illness and physical decline at all ages. This is why I founded Panacea Sciences, a company dedicated to educating and training physicians about estrogen and how to prescribe and balance hormones in a manner so that generally healthy women can establish and maintain a regular menstrual cycle for as long as they choose, even if they no longer have all their parts. We are also dedicated to training health coaches to become clinical hormone coaches to help these doctors get their patients' hormones balanced and keep them balanced.

In addition to my many years in the female hormone medicine field, I'm a certified transformational life coach. Formally educating myself on the technique and clinical practice of transformational life coaching came naturally because of the transformation women make when given enough of the right hormones. Balancing hormones is a mental and physical transformation process and part of clinical hormone coaching is assisting women through this transformation.

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Professional Background

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Professional Education

Marie has 20 years of professional education and clinical training in Functional, Nutritional, Lifestyle, Anti-Aging, and Integrative Medicines, and thousands of hours of education in female hormone health from institutions such as:

  • American Academy of Anti-Aging Medicine
  • The Institute for Functional Medicine
  • Scripps Center for Integrative Medicine
  • International Hormone Society
  • Academy of Integrative Health & Medicine
  • Institute for Wellness Education
  • American College For Advancement In Medicine
  • The Institute for Integrative Medicine
  • International Hormone Peptide Society
  • Women's Hormone Network
  • Wiley Protocol Systems
  • Numerous¬†other Alternative, Integrative, and Anti-Aging Medicine institutions
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Clinical Experience

Marie had the privilege of working with a female hormone specialist in Northern California or 15 years. It was one of the best experiences of her career so she opened a Hormone & Menopause clinic helping thousands of patients get their hormones balanced. 

Opening a hormone clinic as a clinical hormone coach and working with hormone therapy specialists has enabled her to establish clinical hormone balancing protocols that help women get their hormones balanced, and educates physicians on how to effectively and sustainably balance hormones for women.

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Hormone Practice Consulting

With an MBA and several years of hormone practice business-building experience, Marie helps hormone-prescribing physicians and health and wellness coaches build the hormone practice of their dreams.

Marie focuses on the three P's of business building, People, Processes, and Products. She educates and trains physicians and staff, sets up processes in the practice, and helps develop clinically effective and sustainable programs for a thriving practice.

Marie started Hormone Boutique Practice to help HRT physicians and health coaches who are passionate about building the hormone practice they deserve.

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Female Hormone Research

Marie has spent the last 15+ years passionately and comprehensively researching Female Hormone Medicine with a deep dive focus on:

  • Estrogen
  • Hypoestrogenism
  • Estrogen Deficiency Diseases
  • Menstrual Cycle Dysfunction
  • Ovarian Dysfunction
  • Transgenerational Inheritance of Ovarian Dysfunction
  • Premature Perimenopause (POI)
  • Premature Menopause
  • Early Menopause
  • Perimenopause
  • Menopause
  • Female Hormone Replacement Therapies
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Marie's Mission

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Getting on the right hormone therapy has changed my life mentally and physically. It has kept me depression-free and organically happy.

I thought it was just me getting my life back, but watching thousands of other women in the hormone clinic experience the same thing right before my eyes has led me to want to take this knowledge and experience and share it with the right people. 


My mission for women is to educate and help women on how they can get their own hormones balanced the right way so they won't have to spend the rest of their money and their lives suffering the mental, emotional, behavioral, and physical dysfunction that estrogen deficiency brings.

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My mission for physicians and physician extenders is to educate and clinically train them how to effectively prescribe the right hormone replacement therapy, dose them in the right amounts, and administer them in the right manner so their female patients can get their hormones balanced to the Hormone Sweet Spot, and keep them balanced there indefinitely.

Health Coaches

To educate and train established health coaches and licensed healthcare practitioners to be effective and exceptional female hormone balancing coach specialists to help their clients get their hormones balanced to the Hormone Sweet Spot, and help them build successful hormone coaching practices.

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